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by Ken Schott

Parting Schotts

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Ken Schott blogs about college hockey & more
 

Winter Olympics: NBC's ratings slip

By Ken Schott
Friday, February 14, 2014

The Winter Olympics ratings news isn't the greatest for NBC.

Thursday's prime-time coverage earned a 13.4 rating and 21 share, the network and The Nielsen Company said Friday. That is down from the 14.5/24 the network received from the corresponding night from the Vancouver Games in 2010.

Wednesday's numbers were 12.1/19. That's down from the 167/27 from 2010.

Here are the top-10 metered market numbers from Feb. 6-13.

Market HH rating/share
1. Minneapolis 21.5/36
2. Salt Lake City 20.9/38
3. Denver 19.6/33
4. Milwaukee 18.5/30
5. Kansas City 17.9/28
6. Ft. Myers 17.7/27
7. Indianapolis 17.4/29
8. Portland 17.2/29
9. Boston 16.6/28
10. Chicago 16.4/26

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