A new travel brochure is devoted entirely to the pleasures of driving up Route 30A and then Route 30 through the middle of the central Adirondacks, through some of its deepest and least-disturbed forests.

The Adirondack North Country Association of Saranac Lake has released the Adirondack Trail Scenic Byway brochure, with information on communities along the 188-mile route between Fonda in Montgomery County and Malone in Franklin County.

In between those two historic communities, the route passes through small and visitor-oriented hamlets like Wells, Indian Lake and Long Lake. Visitors can go through miles of forest and past dozens of lakes, carefully scan road shoulders in the "Moose Alley" between Speculator and Indian Lake, and linking to more than a dozen hiking trailheads. It passes a number of state campgrounds and day use areas.
"There's so much to be had, and a lot of people aren't aware of all of it," said Sharon O'Brien, ANCA's scenic byways coordinator.

ANCA's mission is to promote tourism and economic development, by encouraging visitors to come to the Adirondacks, where many of the communities rely on visitor spending, from summer campers, fall foliage viewers and winter snowmobilers.

O'Brien said the Adirondack Trail brochure was published as part of a larger $200,000 project to promote tourism in the Adirondacks, paid for with a federal transportation grant. Copies are available now at the chambers of commerce in Fulton and Montgomery counties, or can be ordered from the Adirondack Regional Tourism Council.

The brochure is intended to compliment ANCAÕs new Scenic Byways website, which can be found at adirondackscenicbyways.org.

ANCA also promotes a Central Adirondack Scenic Byway that goes from Glens Falls to Rome, primarily following Route 28 east and west. O'Brien said ANCA is currently applying for a Department of Transportation grant to publish a brochure about that byway.