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When given the choice, most of us don’t choose what’s best

Sunday, March 10, 2013
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Hit the gym, or the couch? Save for retirement, or spend the whole paycheck? Choose the chips, or the rice cakes in the vending machine? Most people are going for the chips, finds David Laibson, a Harvard economist. Laibson’s research consistently finds that people have a terrible time turning their good intentions into action...
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