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Couple detour from fine arts to art of whole-grain cereal

100,000 bags of Mu Mu Muesli sold in Northeast stores

Mike Shuster and Lisa Zaccaglini, co-owners of Mu Mu Muesli, make their cereal product at their home in Sharon Springs on Monday, February 25, 2013.
Photographer: Patrick Dodson
Mike Shuster and Lisa Zaccaglini, co-owners of Mu Mu Muesli, make their cereal product at their home in Sharon Springs on Monday, February 25, 2013.
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Mike Shuster and Lisa Zaccaglini decided to be capitalists after two solid decades of making fine art.

To their great surprise, the Stanford-educated oil painters turned out to be better at creating and marketing an all-American consumer product than they had been at making pictures.

The couple make Mu Mu Muesli — a whole-grain breakfast cereal that’s catching on in the Northeast. They just sold their 100,000th bag and now supply 125 stores, including ...

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