The Daily Gazette
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Colleges face a tougher market

Tighter funds, pool of grads are factors

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Ned Jones has worked in admissions at Siena College for more than two decades, and he believes that convincing families of the value of a Siena education has never been harder. “It’s an incredibly challenging market,” said Jones, who serves as vice president for enrollment management at Siena College, a four-year private college in Loudonville. “It’s as demanding and competitive of a market as I’ve experienced.” Loss of wealth caused by the recession, combined with ...

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